Cookie Notice
How we use cookies and tracking technologies to improve your experience
Last Updated: January 30, 2026
What Are Cookies?
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and provide information to website owners. Cookies help us understand how visitors use our website, remember your preferences, and improve our services.
How We Use Cookies
BlueTide Financial uses cookies and similar tracking technologies for the following purposes:
- To enable essential website functionality and security features
- To remember your preferences and settings
- To analyze website traffic and user behavior
- To improve our website performance and user experience
- To understand how visitors interact with our content
- To provide personalized content and recommendations
- To measure the effectiveness of our marketing campaigns
Types of Cookies We Use
1. Essential Cookies
These cookies are necessary for the website to function properly. They enable core functionality such as security, network management, and accessibility. You cannot opt out of these cookies as they are essential for the website to work.
Examples: Session management, authentication, security features
2. Performance Cookies
These cookies collect information about how visitors use our website, such as which pages are visited most often and if users receive error messages. These cookies don't collect information that identifies individual visitors. All information is aggregated and anonymous.
Examples: Google Analytics, page load times, error tracking
3. Functionality Cookies
These cookies allow our website to remember choices you make (such as your user name, language, or region) and provide enhanced, more personalized features. They may also be used to provide services you have requested, such as watching a video or commenting on a blog.
Examples: Language preferences, user settings, form data
4. Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website and provide better content and services.
Examples: Visitor statistics, traffic sources, user behavior patterns
Third-Party Cookies
In addition to our own cookies, we may use third-party cookies to report usage statistics, deliver advertisements, and provide other services. These third parties may collect information about your online activities over time and across different websites. Third-party services we may use include:
- Google Analytics: To analyze website traffic and user behavior
- Social Media Platforms: To enable social sharing and track engagement
- Marketing Tools: To measure campaign effectiveness and deliver targeted content
How Long Do Cookies Last?
Cookies can be either "session cookies" or "persistent cookies":
- Session Cookies: These are temporary cookies that expire when you close your browser. They help us track your journey through our website during a single session.
- Persistent Cookies: These remain on your device for a set period or until you delete them. They help us remember your preferences and recognize you when you return to our website.
Managing Your Cookie Preferences
You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences through your browser settings:
Browser Settings
Most web browsers allow you to control cookies through their settings. You can set your browser to refuse all cookies or to alert you when a cookie is being sent. However, if you disable cookies, some features of our website may not function properly.
Browser-Specific Instructions:
- • Chrome: Settings → Privacy and security → Cookies and other site data
- • Firefox: Options → Privacy & Security → Cookies and Site Data
- • Safari: Preferences → Privacy → Cookies and website data
- • Edge: Settings → Privacy, search, and services → Cookies
Do Not Track Signals
Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activities tracked. Currently, there is no industry standard for how websites should respond to DNT signals. At this time, our website does not respond to DNT signals, but we are committed to providing you with choices about the information collected on our website.
Web Beacons and Tracking Pixels
In addition to cookies, we may use web beacons (also known as tracking pixels or clear GIFs) to track user behavior and measure the effectiveness of our marketing campaigns. Web beacons are tiny graphics with a unique identifier that are embedded in web pages and emails. They work similarly to cookies but are not stored on your device.
Local Storage
We may use local storage technologies, such as HTML5 local storage, to store information on your device. Local storage is similar to cookies but can store larger amounts of data and is not automatically transmitted to our servers. You can clear local storage through your browser settings.
Impact of Disabling Cookies
If you choose to disable cookies, you may experience the following limitations:
- Some features of our website may not function properly
- You may need to re-enter information more frequently
- Your preferences and settings may not be saved
- You may see less relevant content and recommendations
- We may not be able to provide personalized services
Updates to This Cookie Notice
We may update this Cookie Notice from time to time to reflect changes in our practices or legal requirements. We will post any changes on this page with an updated "Last Updated" date. We encourage you to review this notice periodically to stay informed about how we use cookies.
Contact Us About Cookies
If you have questions or concerns about our use of cookies, please contact us:
Your Privacy Matters
We are committed to protecting your privacy and being transparent about our data practices. For more information about how we collect, use, and protect your personal information, please review our Privacy Policy.